While there’s no shortage of advice available about how to grow a business, the reality is that not every approach makes sense for every company. Emily Kane Miller – a member of the Forbes Business Council – shared advice that applies to Social Impact-related strategy and beyond.
Read it here.
There’s always lots of chatter about Super Bowl spots. Winning a Clio is one thing — but if an ad is centered around making a difference, shouldn’t the bar for excellence include whether the impact work is working?
As she’s done in year’s past, Emily Kane Miller put pen to paper to dig into all of Sunday night’s cause-marketing ads, including which ones got it right and which ones fumbled. (Thanks C-Suite Media / CSQ – Voice of the C-Suite!): https://lnkd.in/ezvEt2aH
Emily also sat down with Paul (PJ) Rieckhoff for a super engaging conversation about all things cause at Super Bowl LVII. You can watch a recording of the webinar here.
Super Bowl Sunday is the single most viewed (and most expensive) day for advertising. More recently, these ads have been used as a vehicle for brands to amplify their impact work. A few years ago we got curious, and began exploring: With countless companies incorporating cause-related efforts into their spots, which ads represent the real deal, and which ones are simply Good Washing?
For our third year running, Emily Kane Miller will play Monday Morning Quarterback — grading all the cause-based commercials airing at Super Bowl LVII, and digging into which brands got it right and which ones fumbled. You can read more here.
Our Founder + CEO Emily Kane Miller was honored to be included in David Hessekiel‘s piece in Forbes alongside other industry experts, including Maureen Carlson, Mollye Rhea, Chris Jarvis, Bea Boccalandro, Karen I. Wu, Nikki Korn, and Dan Cohen.
Read their forecasts for CSR in 2023 here.
Concerned that a recession will leave your impact initiatives vulnerable?
In her recent piece for Forbes, Emily Kane Miller makes the case for why CSR shouldn’t be on the chopping block in the face of an economic downturn. Think of it as your cheat sheet for internal advocacy. Read it here.
Whether you’re a $5 annual donor or the head of the foundation at a multibillion-dollar corporation, you need a philanthropic strategy.
With the end of the year fast approaching – the height of giving for most – Emily Kane Miller has outlined key questions to help develop the best strategy that allows you to stretch your dollars, support the causes you care most about, and determine which giving opportunities are the right ones.
Thank you C-Suite Media / CSQ – Voice of the C-Suite and David Wurth for the opportunity!
Read it here.
Ethos Giving Founder + CEO Emily Kane Miller spoke with the team at Subkit about her experience as an entrepreneur.
Check out the piece to read about Emily’s biggest accomplishment as a business owner, her top tips for anyone looking start a business, and more!
Happy Giving Tuesday!
Over many years helping our clients determine where and how they’d like to make impact, several common “giving conundrum” themes have emerged. So in honor of #GivingTuesday, we’re sharing how we think through these moments.
Our Founder + CEO Emily Kane Miller enjoyed chatting with Dovid M. Cohen for his #JewishPhilanthropyPodcast. She breaks down impact philanthropy, corporate social impact, and how she came to this work.
Check out the whole episode here: https://lnkd.in/eX83G6p7
In a recent Forbes article, Emily Kane Miller — a member of the Forbes Business Council — shared advice about incorporating genuine purpose into your brand:
“Today, many brands are leaning into purpose—infusing it into key communications, targeted messaging and even products. Ensuring that anything you say can be backed up with aligned programming, impact measurement and real engagement is key to getting the purpose right. It is essential to make sure that this content doesn’t just sound good but actually is good.”
Full piece: https://lnkd.in/gkpZrz6G
At Ethos Giving, we don’t just support clients in achieving their social impact goals – we also have our own plans in place!
When it comes to #sustainability, we’re proud to be a GreenPlaces certified business with concrete initiatives to improve our own impact on the world. Here are some of the ways we do our part for the planet.
See our report here.
Curious to learn more about Ethos Tracking? You’re in luck!
Emily Kane Miller did a demo last week, and the Engage for Good team’s made the recording available (thanks, EFG!).
Please check it out: https://lnkd.in/emR3Ykbr
And — of course — if you (or anyone in your orbit) are looking for an impact measurement + tracking solution – we’d love to talk!
In her recent piece for Forbes, Emily Kane Miller digs into how data and impact measurement will be the driving force for philanthropy going forward, and why keeping these partnerships focused on personal relationships is a strategic error in 2022.
Plus — she shares tips on how donors and nonprofits can evolve to this new normal.
Read it here.
“Ethos Tracking takes a broader view of what it means to do good — systematizing the impact activities of nonprofits, foundations and corporations. It was born out of Ethos Giving, a philanthropy and social impact consultancy led by Emily Kane Miller. She found existing data organization tools clunky and was searching for what she calls a ‘QuickBooks for social good,’ which is what she ended up creating.”
Excited to have Ethos Tracking featured in eJewishPhilanthropy‘s roundup of new TechForGood platforms, alongside HATCH and impala! Read it here.
Ethos Founder + CEO Emily Kane Miller had the opportunity to connect with Talia Antonietta (The Modern Altruneur) on her top-rated podcast, The Social Impact Startup. Talia and Emily discussed the process of launching a tech platform, the historical framework of social good vs. where we’re headed, valuable tips for building a career in social impact, and much more. Listen to Episode 64: Dynamic & Data-Driven Social Impact here.
An excellent indicator of a business’s future success is how well it honors its original social impact values — especially through periods of rapid growth.
In a recent Forbes article, Emily Kane Miller — a member of the Forbes Business Council — shared advice about aligning your business goals with your social impact commitments. Read it here.
Ethos Founder + CEO Emily Kane Miller had the opportunity to connect with Talia Antonietta (The Modern Altruneur) on her top-rated podcast, The Social Impact Startup. Talia and Emily discussed the process of launching a tech platform, the historical framework of social good vs. where we’re headed, valuable tips for building a career in social impact, and much more. Listen to Episode 64: Dynamic & Data-Driven Social Impact here.
Corporations looking to engage in Social Impact may be aware of the “purpose by polling” approach that’s emerging. In her latest piece in TriplePundit, our founder + CEO Emily Kane Miller shares why leaders aiming to make true impact must steer clear of this alarming trend.
Read it here.
Check it out here.
Check it out here.
Emily Kane Miller, founder and CEO at Ethos Giving, has spent most of her career thinking about how to measure and manage social impact programs. “It’s widely understood that the industry suffers from a lack of standard measurement – but the good news is, we’re trending away from that. More and more, donors and doers are looking to track the impact of their efforts.”
To read Emily’s six keys for measuring success, read her full piece here: https://lnkd.in/gZeUVaEa
Check it out here.
Check it out here.
Thank you CSQ Magazine – The Voice of Business!